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| Blog results | Results 1 - 37 of 37 linking to wom-teach.blogspot.com. (0.08 seconds) |
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| 16 Feb 2009 by Walter Carl Anatomybuzzrevisited. If you haven't heard yet be sure to check out Emanuel Rosen's newly revised book The Anatomy of Buzz Revisited. I have long advocated the original version of the book and have used it in teaching my classes on word ... ChatThreads ChatterBox - http://chatthreads.typepad.com/chatterbox/ |
| 16 Feb 2009 by Walter Carl If you haven't heard yet be sure to check out Emanuel Rosen's newly revised book The Anatomy of Buzz Revisited. I have long advocated the original version of the book and have used it in teaching my classes on word of mouth and social ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 14 Aug 2008 by Jim yesterday i went to hear geno church from brains on fire speak about word of mouth (wom) marketing. his seminar was excellent! since we as sharpeners rely so heavily on wom, i wanted to share a few of the topics geno talked about. ... Jim Sharp - http://jimsharp.blogspot.com/ |
| 8 Jan 2008 by Debbie Weil giving_challenge it's no surprise in this election year that we're realizing how powerful social media can be for making things happen -- whether it's support for a candidate, the launch of a movie or aa car. or for a cause. ... blogwrite for ceos - http://www.blogwriteforceos.com/blogwrite/ - References |
| 13 Nov 2007 by Larry Freed richard owen, ceo of satmetrics has issued a response, of sorts, to the numerous criticisms of the net promoter methodology that have come from us, in a published paper by ipsos, and from folks like ron shevlin, other academics, ... freedyourmind - http://www.freedyourmind.com/freed_your_mind/ |
| 8 Aug 2007 by (womme) attentionmax. backbone media blog survey bazaarvoice blog being peter kim: word-of-mouth. beyond madison avenue brains on fire rss brand autopsy brand sciences institute buzzmetrics mouthpiece cgm. charlene li's blog ... 입소문과 마케팅 - http://www.womme.net/ |
| 1 May 2007 by Walter Carl I'd like to draw attention to some of the work my undergraduate students have been doing here at Northeastern. As part of a class assignment I asked students to record, via a web-based survey, three conversations they had about an ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 25 Apr 2007 by Kate wom, buzz, & viral marketing communication. blog for a wom plus class at northeastern. via ed at iclicknation.com. (tags: wom viral blog northeastern). holiday insights : penguin awareness day and world penguin day ... My Name is Kate - http://www.mynameiskate.ca/ |
| 23 Apr 2007 some of these tools are social networking sites, such as myspace and facebook. these websites allow users to communicate with one another by providing information in individual profiles, while sharing personal information and allowing … ... Social Networking Bulletin - http://sociali.zers.net/ |
| 25 Feb 2007 by Jackie Huba boston: walter carl and jennifer oles from northeaster univ. last week on the book tour, i visited northeastern university and prof. walter carl's class on wom, buzz & viral marketing. (that's walter above with jennifer oles, ... Church of the Customer Blog - http://www.churchofthecustomer.com/blog/ |
| 25 Feb 2007 by Church of the Customer boston: walter carl and jennifer oles from northeaster univ. last week on the book tour, i visited northeastern university and prof. walter carl's class on wom, buzz & viral marketing. (that's walter above with jennifer oles, ... Seeds of Growth - ideas to help small business... - http://seedsofgrowth.com/ |
| 25 Feb 2007 by Walter Carl In my class on Word of Mouth, Buzz, and Viral Marketing Communication I was fortunate to have Jackie Huba visit. Jackie and Ben McConnell, her co-author, are on tour discussing their new book Citizen Marketers: When People Are the ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 9 Feb 2007 by Nathan Gilliatt surveys keep telling us that younger generations are more likely to use new communications channels—though to someone who came of age after its introduction, it's not new technology, is it? adults over 40 are less likely to use blogs ... The Net-Savvy Executive - http://net-savvy.com/executive/ |
| 5 Feb 2007 by Jessi last tuesday, my boss, steve curran, and i visited professor walter carl's word of mouth, buzz and viral marketing class at northeastern university. you can read walter's run down of the day here. first, i have to say the fact that ... whippersnapr - http://www.whippersnapr.com/blog/ |
| 1 Feb 2007 by Walter Carl As I'm sure you've heard by now, a series of suspicious devices were found around Boston leading to concerns about a terrorist plot and the shutdown of major travel arteries, including "T" lines (Boston's subway system, the first in the ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
| 3 Jan 2007 by Walter Carl Ben McConnell and Jackie Huba have done it again! I really enjoyed their first book, Creating Customer Evangelists, and now I am happy to report that I can say the same about their latest, Citizen Marketers: When People Are the Message. ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
| 29 Nov 2006 by Walter Carl Three students from my WOM, Buzz, and Viral Marketing Communication class (Summer 2006) will be presenting at the WOMMA Research Symposium in DC Here's the press release! Congrats Carrie, Ken, and Nick! ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 27 Oct 2006 by Walter Carl Like many others, I was very disappointed to learn of Edelman's role in the Wal-Mart fake blogging (flogging) scandal, especially since Edelman is a governing member of the Word of Mouth Marketing Association. This issue is especially ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
| 13 Oct 2006 by Walter Carl I recently learned that the Word-of-Mouth Communication Study blog was included as one of the Top 10 blogs for PR, Marcom, and HigherEd. The list was compiled by Robert French from Auburn University. His blog and associated resources at ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 4 Oct 2006 by Walter Carl I recently received an e-mail inquiry about exercises or activities that can be used when presenting about WOM marketing with PR and marketing professionals. One activity I've found really useful when talking with groups is about the ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
| 6 Sep 2006 by Walter Carl I recently received an e-mail from a person interested in planning an interdisciplinary Ph.D. in word-of-mouth marketing. Specifically, I was asked if I was aware of folks doing doctoral studies or research in this area. ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 25 Jun 2006 by Walter Carl I am meeting with my WOM, Buzz, and Viral Marketing Communication class for the last time tomorrow morning at 8 am EST. We'll be discussing what worked well in the class and what didn't, what they learned about WOM marketing, ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 17 Jun 2006 by Walter Carl I recently developed a model to characterize where a company was in terms of their level of involvement and engagement with understanding stakeholder word-of-mouth and consumer generated media. I can't say this is an entirely original ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
| 10 Jun 2006 by S. Neil Vineberg everyone is buzzing over word of mouth marketing and how it changes pr tactics from b2c, to b2b to c2c. among the really interesting links is this one... wom, buzz, & viral marketing communication. VINEBERG COMMUNICATIONS - http://vineberg.blogspot.com/ |
| 10 Jun 2006 by S. Neil Vineberg everyone is buzzing over word of mouth marketing and how it changes pr tactics from b2c, to b2b to c2c. among the really interesting links is this one... wom, buzz, & viral marketing communication. VINEBERG COMMUNICATIONS - http://vineberg.blogspot.com/ |
| 7 Jun 2006 by Walter Carl Light blogging lately because of all the activity on my teaching blog. But this one will make up for it. Here's a great website for all things relating to "the spread of culture, information, and even diseases": the Social Pyschology of ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 24 May 2006 by Walter Carl I'm trying to make sense of two seemingly contradictory positions about the prevalance of positive and negative WOM (PWOM, NWOM). Let's start first with some recent findings reported by Keller Fay from their TalkTrack methodology (opens ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
| 22 May 2006 womma was well-represented at the beyond blogging 2006 roundtable in washington, dc. ed keller of keller fay group was the keynote speaker, with pete blackshaw of nielsen buzzmetrics participating on the panel. ... WOMMA News and The Womnibus - http://www.womma.org/ |
| 15 May 2006 by johncass davetherave at the wom, buzz, & viral marketing communication blog for dr. walter carl's class on word of mouth marketing writes, "one of the parts in anatomy of buzz gave evidence to the fact people communicate a bad experience to more ... Backbone Blogging Survey - http://blogsurvey.backbonemedia.com/ |
| 15 May 2006 by Walter Carl WOMMA's Word-of-Mouth Basic Training Conference is coming back for more. WOMBAT 2 will be in San Francisco June 20-21, 2006. I won't be able to make this one unfortunately as I'm teaching my summer class on WOM, buzz, ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 13 May 2006 by Constantin Basturea long time, no see :). anyway — here's the april update for the pr blogs list; plus: a rant about the lack of pr academic blogs, a farewell to one of the first pr corporate blogs, and a “help wanted” announcement. ... PR meets the WWW - http://blog.basturea.com/ - References |
| 12 May 2006 by John Cass dr. walter carl gives the numbers on how his students discovered his course. measuring where your leads come from is an important part of internet marketing. PR Communications - http://pr.typepad.com/pr_communications/ |
| 5 May 2006 by Walter Carl I would love to extend an invitation to readers of my research blog to also check out my teaching blog. I am gearing up for my new special topics course on Word-of-Mouth, Buzz, and Viral Marketing Communication and want you to ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 12 Apr 2006 by Walter Carl In an earlier post I wrote about the various social critiques of peer-to-peer and word-of-mouth marketing efforts. In that post I mentioned a piece written by Kate Kaye called Sales Pitch Society (opens into PDF). ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
| 9 Mar 2006 by Walter Carl Well here's your chance to find out. I'm starting to blog on my "WOM Teach" site as I design my new special topics course in WOM, Buzz, and Viral Marketing Communication. The goal is to get students interested in the course before it ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ |
| 10 Feb 2006 by Walter Carl As part of The Basement's discussion about the "To Tell Or Not To Tell?" report, Spike Jones, from Brains on Fire, made the following comment on Matt Galloway's post regarding the the validity of the report to the broader world of ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
| 6 Dec 2005 by Walter Carl I am excited to announce that I will be teaching a special topics course entitled "Word-of-Mouth, Buzz, and Viral Marketing Communication" at Northeastern University in the Department of Communication Studies, first summer session (May ... Word-of-Mouth Communication Study - http://wom-study.blogspot.com/ - References |
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