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 Blog resultsResults 1 - 5 of about 5 for "Strategy" blogurl:data-driven.blogspot.com. (0.08 seconds) 
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Customer Analytics and Decision Management: Attrition in Banking ...
2 Jan 2007 by Trevor Rubel  
Experience tells us the answer to the problem lies in the bank's ability to “listen” to each customer, automatically flag communications that are highly related to attrition and then quickly act on this warning with a strategy that ...
Customer Analytics and Decision Management - http://data-driven.blogspot.com/ - References

scores only work if you use them
1 Sep 2006 by Trevor Rubel  
for the first half of the example don uses a very simple strategy where the client increases 30 day collections by about 8% through differentiating actions across segmented populations instead of treating every account the same. ...
Customer Analytics and Decision Management - http://data-driven.blogspot.com/

Customer Analytics and Decision Management: A/B Testing with PREDIGY
24 Aug 2006 by Trevor Rubel  
This random variable is created at both design-time and run-time allowing it to be used as the basis for strategy splits. IR_ControlNumber is a single numeric variable between 0 and 999 randomly assigned to every account. ...
Customer Analytics and Decision Management - http://data-driven.blogspot.com/

a/b testing with ir strategy
24 Aug 2006 by Trevor Rubel  
this random variable is created at both design-time and run-time allowing it to be used as the basis for strategy splits. ir_controlnumber is a single numberic variable between 0 and 999. ir_controlnumber is generated off the record id ...
Customer Analytics and Desicion Management - http://data-driven.blogspot.com/

triggers in a data driven world
24 Aug 2006 by Trevor Rubel  
to begin talking about and understand triggers in a data-driven world one needs to think about an entire strategy including models, data variables, business rules and segment based outcomes as a trigger. in fact, what makes it a trigger ...
Customer Analytics and Decision Management - http://data-driven.blogspot.com/

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