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 Blog resultsResults 1 - 4 of 4 linking to http://www.neurosciencemarketing.com/blog/articles/puzzle-marketing.htm. (0.07 seconds) 
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linktopia
6 Apr 2009 by M.J. Rose  
linktopia monday (with the help of judge page) begins with a university study on media usage. a pioneering study conducted on behalf of the nielsen-funded council for research excellence (cre) by ball state university's center for media ...
Buzz, Balls & Hype - http://mjroseblog.typepad.com/buzz_balls_hype/ - References

schick commercial's "aha!" moment
22 Mar 2009
by: roger dooley. when the brain decodes a puzzle, even a simple one, there's a little reward. marketers have sometimes used this to good effect - see puzzles boost brand recognition and marketing to the infovore. ...
Marketing & Strategy Innovation Blog - http://blog.futurelab.net/

study: puzzles create sense of familiarity with brand
31 Jul 2006 by Administrator  
an article in the journal of applied cognitive psychology “unscrambling words increases brand name recognition and preference” shows that simple puzzle solving creates a false sense of familiarity with the brand and actually creates a ...
Buy it or DIE! - http://www.buyitordie.com/

study: puzzles create sense of familiarity with brand
31 Jul 2006 by Ilya Vedrashko  
an article in the journal of applied cognitive psychology "unscrambling words increases brand name recognition and preference" shows that simple puzzle solving creates a false sense of familiarity with the brand and actually creates a ...
MIT Advertising Lab: future of advertising... - http://adverlab.blogspot.com/

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