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| Blog results | Results 1 - 8 of 8 linking to http://wordofmouth.typepad.com/george_silvermans_word_of/2006/03/jack_trout_atta.html. (0.07 seconds) |
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| 26 Mar 2006 by Sam Decker Carnival_1 Keep your hands and feet inside at all times...unless you don't want to. Whatever. Hello...my name is Sam Decker and I'm your Carnie this week for Carnival of the Capitalists! This week I've included some of the best ... Decker Marketing - http://decker.typepad.com/welcome/ - References |
| 10 Mar 2006 by Tom Asacker "i am not one of those who in expressing opinions confine themselves to facts." neither are most bloggers. let's quickly explore the red hot "be remarkable" and "employ word of mouth marketing" memes, shall we? ... acleareye.com - http://www.acleareye.com/sandbox_wisdom/ - References |
| 9 Mar 2006 by rmarsh images_5 john moore over at brand autopsy has joined an interesting conversation about jack trout's recent article in forbes which discusses the value of word of mouth as a marketing tool. jack takes a decidedly old-school approach and ... Brand Story - http://brandstory.typepad.com/writer/ - References |
| 9 Mar 2006 by Marianne Richmond jack trout, writing in forbes, asked the question, "is word of mouth all its cracked up to be?" well, he wasn't really asking...he went on to write that word of mouth was out of hand because there was an asssociation, womma; ... Resonance Partnership Blog - http://www.resonancepartnership.com/resonance_partnership/ - References |
| 8 Mar 2006 by Olivier Blanchard image by aliblu. jack trout's forbes.com piece on womm (word-of-mouth-marketing) earlier this week definitely proved that womma and the rest of us who understand what womm is - and should be - have our work cut out for us. ... the brand builder blog - http://thebrandbuilder.blogspot.com/ - References |
| 8 Mar 2006 by NSP Strategist jack trout, the father of positioning, writes in his forbes column about woma (word-of-mouth advertising). john at brand autopsy is mad about his comments. (probably because it doesn't have to do with starbucks, which seems to be nearly ... NSP Strategist - http://radinfo.blogspot.com/ |
| 8 Mar 2006 by Johnnie Moore olivier blanchard and john moore both picked up on jack trout's views on word of mouth marketing. jack's position boils down to this: if i go to all this trouble developing a positioning strategy for my product, i want to see that ... Johnnie Moore's Weblog - http://www.johnniemoore.com/blog/ - References |
| 7 Mar 2006 by johnmoore (from Brand Autopsy) george silverman has come out swinging with knockout blows directed towards jack trout's forbes column on why word-of-mouth (wom) marketing isn't all its cracked up to be. check out this tasty touché from george's must-read “jack trout ... Brand Autopsy - http://brandautopsy.typepad.com/brandautopsy/ - References |
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